In her TEDx talk, “How To Choose A.I: Four Steps With The S.A.F.E Framework,” Stefanie Boyer emphasizes the importance of a structured approach to selecting artificial intelligence solutions. With the rapid evolution of A.I., organizations face challenges in making informed choices. Boyer introduces the S.A.F.E Framework, which stands for Strategy, Accuracy, Feasibility, and Ethics.
She begins with Strategy, stressing the need to align A.I. choices with business goals. Next, she highlights Accuracy, advocating for assessing the reliability of data and algorithms. The third step, Feasibility, involves evaluating the practicality of implementation, ensuring that resources and capabilities are in place. Lastly, Ethics focuses on the moral implications of A.I. deployment, reminding decision-makers to consider the societal impact.
Boyer’s actionable insights provide a comprehensive guide for leaders aiming to harness A.I. responsibly and effectively. By following the S.A.F.E Framework, organizations can navigate the complexities of A.I., ensuring they make choices that are not only beneficial but also ethical and aligned with their core values.
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Author Video Description
Professor Stefanie Boyer communicates how to effectively utilize artificial intelligence with what she is calling the S.A.F.E. framework. Professor Boyer is an educator, researcher, and entrepreneur with extensive expertise in marketing, sales performance, and AI-driven innovation. With a Ph.D. in Business Administration and over two decades of experience, she has shaped the future of marketing education through leadership and research. As a co-founder and Chief Science Officer of RNMKRS, she leverages AI to provide free, cutting-edge sales training for college students worldwide. At Bryant University, Boyer teaches courses on Personal Selling, Sales Management, and Marketing Foundations, blending academic theory with real-world applications. She emphasizes adaptability, technology’s role in sales, and sustainability in business practices. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
About TEDxTalks
TEDx is an international community that organizes TED-style events anywhere and everywhere — celebrating locally-driven ideas and elevating them to a global stage. TEDx events are produced independently of TED conferences, each event curates speakers on their own, but based on TED’s format and rules.
Video “How To Choose A.I, Four Steps With The S.A.F.E Framework | Stefanie Boyer | TEDxBryantU” was uploaded on 06/11/2025 to Youtube Channel TEDx Talks