In the age of social media, young farmers in Senegal are harnessing the power of online platforms to promote their agricultural products and connect with consumers. With the rise of platforms like Farmtok, Senegalese agro-influencers are finding that likes and shares can translate into sales.
These agro-influencers are using Farmtok as a space to showcase their products, share farming tips, and engage with a wider audience. By posting videos and photos of their farms and products, they are able to reach potential customers both locally and globally.
One of the key benefits of using Farmtok is the ability to connect directly with consumers and receive instant feedback. This allows farmers to tailor their products and marketing strategies to better meet the needs and preferences of their target audience.
The success of Senegalese agro-influencers on Farmtok has highlighted the potential for social media to revolutionize the way that agricultural products are marketed and sold. By leveraging the reach and engagement of online platforms, young farmers are able to expand their customer base, increase sales, and ultimately, drive innovation in the agriculture sector.
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Video “Farmtok: Senegalese agro-influencers find likes can turn into sales • FRANCE 24 English” was uploaded on 08/21/2024 to Youtube Channel FRANCE 24 English