The video “O poder da cor | Miguel Neiva | TEDxPortoSalon” explores the fascinating concept of color and its impact on our daily lives. Renowned designer Miguel Neiva delves into the importance of color in communication, particularly for individuals who are colorblind. Through his groundbreaking ColorADD system, Neiva has revolutionized the way colorblind individuals can perceive and understand colors, opening up a whole new world of possibilities for them.
In his TEDxPortoSalon talk, Neiva shares his personal journey in developing the ColorADD system and the profound impact it has had on individuals around the world. He highlights the power of color in enhancing communication, fostering inclusivity, and breaking down barriers for those with color vision deficiencies.
Overall, “O poder da cor | Miguel Neiva | TEDxPortoSalon” is a thought-provoking and inspiring video that sheds light on the transformative power of color and the potential it holds to make our world a more vibrant and inclusive place for all.
Watch the video by TEDxTalks
Author Video Description
O ColorADD é um sistema gráfico de identificação de cores para pessoas que sofrem de daltonismo. Este código pioneiro traz a cerca de 350 milhões de pessoas em todo o mundo que sofrem de daltonismo a capacidade de identificar cores.
Iniciada no Porto, esta inovação está a chegar cada vez mais longe e o Miguel vem partilhar o impacto que esta tem tido nas vidas de milhares de pessoas.
O Miguel criou ainda a ColorADD Social, uma ONG para assegurar que o ColorADD possa ser utilizado livre de custos na educação, tendo sempre em mente a missão de levar esta ferramenta a todo o mundo!
Bio soon. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
About TEDxTalks
TEDx is an international community that organizes TED-style events anywhere and everywhere — celebrating locally-driven ideas and elevating them to a global stage. TEDx events are produced independently of TED conferences, each event curates speakers on their own, but based on TED’s format and rules.
Video “O poder da cor | Miguel Neiva | TEDxPortoSalon” was uploaded on 03/17/2025 to Youtube Channel TEDx Talks