Is IVF Funding The Next Big Asset Class? One Founder Thinks Yes
In an era where family building and financial stability increasingly intersect, the conversation around fertility treatments and their funding is evolving. The cost of egg-freezing and IVF can easily soar beyond $20,000, leaving many hopeful parents feeling overwhelmed. Enter Claire Tomkins, the visionary founder of Future Family, who has made it her mission to revolutionize how families navigate the financial labyrinth of assisted reproduction.
Tomkins launched Future Family in 2017, recognizing a significant gap in financing options for IVF procedures. In a candid discussion with ForbesWomen editor Maggie McGrath, she laid out her vision for scaling the business and her belief that IVF financing could emerge as a lucrative new asset class.
“Our goal is to empower people to build families without the financial burdens,” Tomkins explained during her interview. This begins with offering customizable financing solutions that cater to varying budgets and needs—transforming what was once a daunting financial decision into a manageable plan. By alleviating the repetitive anxiety that often accompanies family planning, Future Family is not just making infertility treatments more accessible but is also tapping into a burgeoning market that could yield substantial returns for investors.
As the conversation unfolded, McGrath delved into the complexities of the IVF funding landscape and why it has the potential to become a key player in investment portfolios. Fertility treatments are on the rise, driven by a combination of social shifts, health discussions, and advancements in medical technology. This demand presents a unique opportunity for those looking to invest in a sector that intersects healthcare and family planning.
Recently, Tomkins made the strategic decision to step back from her role as CEO, passing the reins to Alden Romney, a seasoned healthcare executive known for his prowess in scaling sustainable operations. This transition signals a new chapter for Future Family as it aims to expand its influence within the fertility finance space.
Tomkins’ insights highlight the growing recognition that family planning shouldn’t be a financial gamble. By democratizing access to IVF financing, Future Family is pioneering a model that could fundamentally change how prospective parents approach these life-changing decisions—and, in doing so, may very well be tapping into the next big asset class.
As the discussion on IVF funding gains traction, it opens a wide array of questions and possibilities about the future of family building, healthcare finance, and the social implications of investing in such a deeply personal journey. Could we be on the brink of seeing IVF financing transform into a standard investment vehicle? Only time will tell, but one thing is clear: Claire Tomkins and Future Family are at the forefront of this vital conversation, pushing boundaries and redefining what it means to build a family in today’s world.
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Video “Is IVF Funding The Next Big Asset Class? One Founder Thinks Yes.” was uploaded on 10/01/2025 to Dailymotion Channel Forbes