Martin Scorsese Asks Francesca Scorsese for Filmmaking Advice in Ad

Martin Scorsese and his daughter Francesca Scorsese are teaming up for something big…even if it is incredibly short.

The auteur and his filmmaker daughter are paired together for a Super Bowl 2024 Squarespace ad, during which Francesca teaches Martin how to build a website to inspire a faux short film with a meta twist of events.

“A 30-second film is much harder because each scene is like a second, maybe?” Martin says. “The main character happens to be a website. Now, the thing is, I don’t really know what a website is or what it thinks about, what it cares about, if it cares about anything at all.”

He asks Francesca, “I need to sort of get inside the sense of what a website is.”

Francesca’s TikTok videos featuring the “Killers of the Flower Moon” Oscar nominee have gone viral, with Scorsese even using modern slang to address former “flop” films like “The King of Comedy,” which now “hits different” decades later.

In the Squarespace ad, Martin tells Francesca, “The website slaps, kid, doesn’t it? Is that slapping or what?”

Martin also recently joined Letterboxd, with Francesca telling Vanity Fair that social media has been “beneficial in keeping [Martin] current with the younger generations.”

“I feel like it definitely helped. I didn’t know that until I think I did an interview, and was told that they called it the Francesca Scorsese Effect, which I was like, ‘What the hell is that?’”…