In a groundbreaking move in the healthcare industry, San Diego-based startup Equip has secured an impressive $110 million in funding to revolutionize the treatment of eating disorders. Co-founders Kristina Saffran and Erin Parks have successfully convinced major health insurers such as UnitedHealthcare and Aetna to cover the costs of their research-backed therapy for thousands of patients battling eating disorders.
What sets Equip apart is its innovative approach to providing accessible and comprehensive care through a single online platform. Drawing from her own experience of recovering from anorexia, Saffran, along with her team of experts, offers a range of services including therapy, medical consultations, dietary guidance, and support from peers and parents. This holistic approach is designed to address the specific needs of each individual and provide a personalized treatment plan for recovery.
The success of Equip’s virtual therapy stems from the scarcity of specialized therapists and in-person clinics, as noted by co-founder Erin Parks, a clinical psychologist with extensive experience in treating eating disorders. Parks recalls patients traveling from across the country in search of care, highlighting the urgent need for accessible and effective treatment options.
As Equip continues to expand its reach and impact, it is clear that the startup is poised to become a major player in the healthcare industry. By leveraging technology and expert care, Saffran and Parks are not only changing the way eating disorders are treated but also making a significant difference in the lives of those struggling with these life-threatening conditions.
For more information on Equip and its mission to revolutionize eating disorder treatment, read the full story on Forbes.
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Video “This Next Billion-Dollar Startup Raised $110 Million To Treat A Deadly Disease Virtually (1)” was uploaded on 08/30/2024 to Dailymotion Channel Forbes