In the world of beauty and fashion, Trinny Woodall has made a lasting impact with her successful venture, Trinny London. Known for her time as a television star and fashion advisor on “What Not To Wear,” Woodall transitioned her passion for skincare and beauty into a thriving business in 2017, at the age of 53.
With a unique approach to funding her company, Woodall made the bold decision to sell her designer wardrobe that she had worn during her television hosting days. This initial investment laid the foundation for Trinny London, a direct-to-consumer brand that quickly gained traction, especially during the pandemic.
What sets Trinny London apart is Woodall’s candid social media presence and engaging makeup tutorials, which have resonated with a global audience. The company now ships to customers in 170 countries and has established retail stores in Europe, the U.K., Australia, and the U.S.
In a recent conversation with ForbesWomen Editor Maggie McGrath at the Nasdaq MarketSite in New York, Woodall shared insights on how she built Trinny London into a $74 million-a-year company. Her journey serves as inspiration for aspiring entrepreneurs, highlighting the power of authenticity, social media marketing, and a strong vision for success.
Trinny Woodall’s success story with Trinny London is a testament to the impact of merging passion with business acumen. As the beauty industry continues to evolve, Woodall’s entrepreneurial spirit and dedication to her craft have established her as a trailblazer in the field.
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Video “How Trinny Woodall Built Trinny London Into A $74 Million-A-Year Company” was uploaded on 01/05/2025 to Dailymotion Channel Forbes