Corticeira Amorim, the world’s largest producer and distributor of cork, has been a dominant force in the Portuguese cork industry for 150 years. However, their success was threatened 20 years ago when the cork wine stopper industry faced a crisis due to fungi. To combat this challenge, Amorim combined traditional techniques with new technologies to save their business and explore new uses for cork, one of the world’s most versatile materials.
The process of harvesting cork trees and processing cork bark is crucial to the production of cork stoppers. Amorim has mastered the art of making cork stoppers, producing an impressive 22 million wine stoppers a day. Cork is a favored stopper material due to its excellent properties, but the industry faced collapse before Amorim’s intervention.
Through innovative technology and product development, Amorim has not only saved the cork industry but also diversified its products, from cork flooring to even sending cork to space. The Portuguese cork industry has been revitalized by Amorim’s forward-thinking strategies, ensuring a sustainable future for the company and the industry as a whole. As the world’s largest cork company, Amorim continues to lead the way in cork production and innovation.
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Video “How The World’s Largest Cork Company Makes 22 Million Wine Stoppers A Day | Big Business” was uploaded on 09/09/2024 to Youtube Channel Business Insider