TIFF, NYFF-Set ‘Everything Else Is Noise’ to Pragda for North America

U.S.-based Pragda continues its foray into all-rights theatrical and digital distribution with the acquisition of North American rights to Nicolás Pereda’s latest pic, “Everything Else Is Noise” (“Todo lo demás es ruido”) ahead of its debuts at the Toronto Film Festival (TIFF) and the New York Film Festival (NYFF).

This marks the second pick-up from the 20+-year old company better known for academic licensing and cultural programming of Ibero-American cinema, following its acquisition of the Chilean historical drama “The Red Hangar” by Juan Pablo Sallato.

Since its world premiere at this year’s Berlin Film Festival, “Everything Else Is Noise” has snagged accolades across the international festival circuit, including the Grand Prix at the Buenos Aires Independent Film Festival (BAFICI).

Not unlike his previous pics, “Everything Else Is Noise” is a dialogue-driven ensemble comedy packed with cringe humor.

It stars the prolific Mexican-Canadian auteur’s favorite band of collaborators, led by Teresita Sánchez (“Flies”), Luisa Pardo, Lázaro G. Rodríguez and Francisco Barreiro.

Sanchez plays Tere, a cello musician-composer in whose apartment Rosa (played by Rosa Estela Juárez Vargas), a contemporary music composer, arranges her first television interview.

What starts out as a routine professional interview soon spirals into an absurdly funny portrait of the rivalries, loyalties and affections shared by three women. Interrupted by power outages, a relentlessly barking dog and the unexpected arrival of a celebrated composer, the conversation steadily unravels. As the interview falls apart, long-buried family dynamics and artistic tensions come to the surface, exposing the fragility of prestige and the resilience of human connection with deadpan humor and sardonic wit.

The acquisition also includes a broader partnership between Pragda and Pereda. Apart from “Everything Else Is…